From Ads to Advocates: 5 Beauty Brands Fueling the Creator Economy in 2025

This is about a seismic shift in marketing—where brands evolve from mere advertisers to community builders. In 2025, the beauty industry isn’t just selling products; it’s co-creating culture. Leading brands are investing heavily in content creation partnerships, signaling a new era where authenticity and community engagement drive success.  Rare Beauty: Building a Community-First Brand Rare […]