From Law Student to Fitness Mogul—How She Built an £80M Brand Without Traditional Advertising
From Personal Struggles to Public Inspiration Identifying a Market Gap: The Birth of Oner Active Building a Brand Through Community Engagement Social Impact: Empowering the Next Generation Lessons for Aspiring Entrepreneurs Authenticity Resonates: Krissy’s genuine connection with her audience fostered trust and loyalty. Community is Key: Engaging customers in the brand’s journey created a sense […]
How Gymshark Went from a Garage to £400M with Zero Ads and a Few YouTubers
Forget million-dollar ads.Forget celebrity endorsements.Gymshark didn’t blow up by shouting louder.It grew by listening better.Not to trend reports. Not to agencies.To Content Creators. It’s 2012.Ben Francis is 19.He’s sewing gym clothes in his mom’s garage. No funding. No CMO. Just belief in his product and a handful of creators on YouTube. Fast forward.Gymshark is worth […]
btrend: the platform that connects brands and content creators in a $480B economy.
Backed by the former CEO of OnlyFans, Google leader, the founder of Thematics AM (€4B AUM), and key figures in global tech.
Former CEO of OnlyFans joins BTREND as Strategic Board Advisor. Here’s Why.
Amrapali (Ami) Gan isn’t just joining any platform. She’s joining a movement.The former CEO of OnlyFans, a billion-dollar game-changer, is now backing btrend. We talked power shifts, AI, and the future of brand and content creator collaborations, and why btrend is leading the next revolution in the attention economy. If you’re a business looking to […]
